STATEMENT OF INTENT FINAL DRAFT
For my music video, the existing artist I will be using is SZA and the original name will be “Luna”. I have chosen the footwear brand TImberland for the sponsorship. For my original music magazine, I have chosen the name “Vibe & Flow”. For the music video, I plan on meeting the brief by producing a 3 minute video and using 3 locations. I aim to use a range of shots such as full shot, medium shot and wide shots. For most of the video, I will use natural lighting as well as artificial light for scenes filmed inside. I will reinforce R&B stereotypes by having my artists dress casually with minimal makeup an I will be challenging typical R&B stereotypes of people wearing minimal clothes and flashy outgoing outfits by getting my actor to be casually dressed and in casual make-up since the vibe of my music video will be casual. This will also appeal to audiences as this may match their characteristics. The music video will showcase themes of vulnerability and heartbreak as well...